Thinking, Designing, Developing, Engineering ...

If we are thinking without writing, are we really thinking?

If we are designing without sketching/drawing, are we really designing?

If we are developing software without iterations/testing, are we really developing?

If we are engineering without building prototypes, are we really engineering?

Something happens when our work is implemented in an external form that is staring back at us. It speaks to us, exposes the flaws, and shows us where improvements are possible. When our work is good, we can recognize it and find motivation for the next phase.

Yes, it is possible to do some things without shipping, but when we ship our work in the form of writing, drawing, prototyping, and iterating, a world opens up that we could never see before. New connections are made.

Optimize your habits/processes for shipping something -- your work will get better.